What are the MarCom Awards?
Regretingly speaking, we have never heard of these awards before and with a little research we have come to find out that they are actually quite large. MarCom Awards receive about 6,000 entries per year across 34 countries.
MarCom Awards is a creative competition for any individual or company involved in the concept, writing and design of print, visual, audio and web materials and programs. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.
It is governed and judged by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand marketing, communication, advertising, public relations, media production and free-lance professionals. AMCP administers recognition programs, provides judges, and rewards outstanding achievement and service to the profession.
So what the heck did you win?
Overall the Confederation College DreamDo Recruitment campaign cleaned up, winning 1 Platinum (recruitment commercial) and 2 Gold awards (digital landing page, view book). Of the 3 awards won, we had a chance to collaborate with Generator advertising on creating the award winning responsive, interactive, parallax landing page.
How did BOLT Media contribute?
For this project we were contracted to develop Generator and the College’s dream of making a scalable landing page that would bring their print view book alive digitally. We took the amazing design from the talented Scott MacKay (Generator), and turned it into a responsive parallax one page scroller. The landing page features animated ascending numbers, expanding menu, downloadable view book, and online sign up process.
To learn more about our contributions to this project please visit our Confederation College landing page case study.